Friday, August 24, 2012

The new half-size business card and the gift Certificate....

AS a designer working with many retail clients as well as artisan clients, I have taken note of a new trend that seems to me to be a really great idea!  The trend is for the half-size business card....which really when you measure it is NOT half size but a little bit taller, (it is the standard width of 3.5 x 1.5)  The is online Printing company called "Moo" is the only one so far I have worked with, but I assume you can go to ANY printer out there and give them the half-size card file and they will print it.  

My clients express to me that it is a great and less expensive way to get thier branding out and many express that this has helped thier business quite a bit.    As to the gift certificate....this is self explanatory as to what it does for your branding,but I have been commisioned to design LOTS of them lately. 


  1. wow this is so beautiful card you have shared...thanks for it as i wish to design plastic business cards same like that.

  2. Captivating design for
    plastic business cards, matching shades makes it more impressive...can you share tips regarding to design us...

  3. Hi There:
    I have never designed for plastic but I assume it is the same to design for as outdoor vinyl. I use illustrator and photoshop almost exclusively to do these things. They have pantone libraries in them and I assume you would need to choose a pantone color that works with printing on plastic, the same as when you choose pantones to print on vinyl banners.

  4. Thank you for sharing. It's the simple things that often get you noticed and keep your clients coming back. It is important to properly thank clients and show them that you appreciate their business. There is no better way than giving business client gifts!